The entertainment section of the Anil Dhirubhai Ambani (ADA) group, Reliance BIG Entertainment has finalised a slate of 69 films in nine languages for production and distribution over the next two years.
The films has collaborated with India’s leading production houses and Reliance’s own in-house films. Amongst the prominent deals a six film deal with Excel entertainment promoted by Farhan Akhtar and Ritesh Sidhwani including Shah Rukh Khan starrer “Don II” and two film deal with Vidhu Vinod Chopra including a mainstream English language film “Broken Horses”.

Amit Khanna, chairman of Reliance BIG Entertainment said in a statement issued that there is also a two film deal with director Shyam Benegal, four film deal with Madhur Bhandarkar, three film deal with Vivek Agnihotri and two film deal with Sudhir Mishra.There are 106 operating cinema screens of Reliance ADA group and it is expected to go up to 400 by the end of the calender year 2009. In the year starting the group made its foray into the US exhibition market and has expanded its film exhibition presence across India,Malaysia and Mauritius.Out of the total films, those in post production stage are “Rock On”, “Sarkar Raj”, “Love Story 2050″, “Pathshala”, Tamil film “Yaavaram Nallam”, “Hulla”, “Summer 2007″, Punjabi film “Mera Pind”, “Shabri”. Films in production stage are “Luck By Chance”,”Daddy Cool”, “Singh is King”, “Sultan-the Warrior”, “Dulha Mil Gaya”, “Sikander” and animation film “Hey Krishna”.

Categories: New Business Trends
Tags: ADA, Akhtar, cinema, entertainment, issue, market, Mauritius, Reliance, Shyam, Sidhwani, Star